- First ever Grand Depart for Wales, with Anglesey to host the start
- First visit for the modern Tour to Edinburgh
- Return of race to Lancashire, Northumberland and East Anglia
- Hartside Fell in Cumbria to host race’s summit finish on Stage Five
- Iconic new London route to include Regent Street and Piccadilly Circus
Commenting on this year’s Friends Life Tour of Britain route, Mick Bennett, Race Director, said;
“Overall we are absolutely delighted with the course for the 2015 Friends Life Tour of Britain and believe it offers something for everybody across eight very different stages.
“Our hope and intention is to again encourage eight days of aggressive, uninhibited racing, the sort of action that we hope is becoming the trademark of the race. We want our national Tour to reflect the tough terrain which is part and parcel of our cycling scene in the UK, and to showcase both the race and the British countryside to spectators at the roadside and to the television audience both at home and around the world.”
Commenting on the announcement, Bob Howden, President of British Cycling said;
“At British Cycling, we measure the success of our major events strategy by the number of people who watch and are then inspired to participate in our sport and, as our national stage race and the biggest event of the year, the growing popularity of the Friends Life Tour of Britain is further proof that in this country cycling has never been in better health.
“This year’s route will excite any fan of cycling and further boosts the Friends Life Tour of Britain’s reputation as one of world cycling’s must-watch races, but it will also give people all over Britain a chance to see some of the world’s best riders in action and encourage them to get out on their bikes.”
Commenting on the brand new route for the London Stage presented by Transport for London, Ben Plowden, Director of Surface Strategy and Planning at TfL, said: “It’s fantastic to be able to welcome back Britain’s biggest professional cycle race to the streets of the London. With a revamped route touching new areas of the city, I’ve no doubt that this year’s race will inspire a new breed of cyclists, who will soon be able to make use of our new and upgraded cycling infrastructure, including segregated Cycle Superhighways.”
Once again ITV will screen three-hours of live coverage of every stage, starting on ITV for the opening Wales stage before reverting to ITV4 for Stages Two to Eight. ITV4 will also screen a one-hour highlights programme each evening during the race.
UK parcel carrier Yodel will continue to sponsor the intermediate YodelDirect Sprints classification while ŠKODA remain official car suppliers and the King of the Mountains sponsors and Chain Reaction Cycles extend and expand their partnership with the race and sponsorship of the Chain Reaction Cycles Points Classification.
New partners Premier Inn will partner a trophy for the Best British Rider, alongside their similar award in the Friends Life Women’s Tour, while Italian tyre manufacturer Vittoria have been appointed the Official Tyre & Wheel Partner, providing neutral service via their Servizio Corse brand.
The Friends Life Tour of Britain is British Cycling’s premier road cycling event giving cycling fans the opportunity to see the world’s best teams and riders competing on their door step.
The Friends Life Tour of Britain
Re-launched in 2004 after a five year absence from the calendar, the Friends Life Tour of Britain is British Cycling’s premier road cycling event giving cycling fans the opportunity to see the world’s best teams and riders competing on their doorstep. The Friends Life Tour of Britain is the UK’s biggest professional cycle race and the country’s largest free-to-watch sporting event.
Upgraded to 2.HC level by the UCI, the sport’s governing body, for 2014, the Friends Life Tour of Britain attracts the world’s top cyclists, including Olympic and World Champions and Tour de France stage winners, to compete on British roads each September, with three-hours of live coverage a day on ITV4.
For details of the Friends Life Tour of Britain, go to www.tourofbritain.co.uk